Design leader &
creative explorer
Bringing innovative design solutions to life
Elevating Design
I’m a creative explorer who enjoys new challenges.
As a design professional with over 19 years of experience, I have a proven track record of delivering innovative and impactful design solutions that exceed customer expectations. I’m passionate about leading high-performing design teams and working collaboratively with businesses to identify and improve the value delivered to customers.
With a strong background in new product and service development, strategic planning, and fostering diverse and high-performing teams, I have consistently delivered winning design solutions in competitive markets. I’m skilled at building positive and collaborative relationships and am committed to delivering results that drive business success.
⚪️ Strategy
Teams thrive when there is a clear strategy in place which allows them to make informed, and aligned decisions that connect to strategic goals. I work with Product and Technology leaders to define strategies that connect product vision, business objectives, and user needs.
I’ve developed and delivered these strategies based on market analysis, user research, data and insights to prioritise the things that matter most, providing focus, direction, alignment, and clarity.
⚪️ Leadership
I help others realise their potential by empowering them with the knowledge and confidence they need to succeed. I work closely with team members to understand what drives them, define clear goals, then provide support and guidance to achieve them.
I believe in strong collaborative cultures which foster community and provide a sense of belonging. Helping to create this culture, I’ve developed a range of tools, workshops, and techniques, that provide this foundation.
⚪️ Process
Having the right tools and systems in place is a great way to remove frustration and create efficiencies. I specialise in streamlining workflows and enhancing collaboration through the implementation of effective tools and systems helping teams achieve greater alignment, efficiency, and clarity.
I specialise in design systems, project management tools, briefing & approval processes, a deep understanding of design principles, UX/UI best practices, user research, communication methods, design thinking and more.
Conrad you’re such a legend and have brought so much to share with this team. You’ve made a lasting impression as a leader thank you.
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Emilie Fescher
GM Research & Experience Design (global) @ Xero
I take inspiration from your leadership style, and have modelled characteristics you express. Last week I was speaking about goal setting and how you aligned what I wanted to achieve with the portfolios stream of work. Creating alignment like this sets me up for success. Thanks for being a great role model.
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Samuel Bryan
Product Owner @ ANZ